Digital marketing

Categories: Business
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About Course

Certainly! A digital marketing course covers everything from building websites and optimizing content for search engines to advertising on platforms like Google and social media. It includes email marketing, analytics, and strategies for creating effective online campaigns. The course also addresses ethical considerations and explores emerging trends in the ever-evolving digital landscape. Students often work on practical projects to apply what they learn.

Certainly! A digital marketing course covers everything from building websites and optimizing content for search engines to advertising on platforms like Google and social media. It includes email marketing, analytics, and strategies for creating effective online campaigns. The course also addresses ethical considerations and explores emerging trends in the ever-evolving digital landscape. Students often work on practical projects to apply what they learn.

Certainly! A digital marketing course covers everything from building websites and optimizing content for search engines to advertising on platforms like Google and social media. It includes email marketing, analytics, and strategies for creating effective online campaigns. The course also addresses ethical considerations and explores emerging trends in the ever-evolving digital landscape. Students often work on practical projects to apply what they learn.

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What Will You Learn?

  • Introduction to Digital Marketing:
  • Overview of digital marketing concepts and its importance.
  • Evolution of marketing in the digital age.
  • Website Planning and Development:
  • Basics of website structure and design.
  • Importance of user experience (UX) and user interface (UI) design.
  • Mobile responsiveness and optimization.
  • Search Engine Optimization (SEO):
  • Understanding search engines and algorithms.
  • Keyword research and on-page optimization.
  • Off-page SEO and link building.
  • Search Engine Marketing (SEM) and Pay-Per-Click (PPC):

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